Together with Liebherr, a campaign has been launched in the 50 Electroplus/küchenplus retail stores in Germany on the subject of “Wanted: energy gluttons”. Consumers are invited to replace their old energy-devouring refrigerators with economical Liebherr refrigerator/freezer combinations.
“Saving energy is essential in these times. Replacing an old refrigerator with a modern device not only reduces pressure on the household budget, but also makes a sustainable contribution to protecting our environment”, says Martin Wolf, Sales and Marketing Manager at EK Home about the initiative.
By exchanging the old appliance, customers not only get an attractive “energy bonus”, there are also lovely prizes to be won. For more information about the campaign, visit the Electroplus website.